SpainMedia presents its new corporate identity

In this renewal of the editorial group, the new ‘claim’ of the publisher is incorporated into the logo: Brands, Influence & Data.

Andrés Rodríguez, founder of SpainMedia

SpainMedia presents the new brand and a new location on Almagro street, an economic and business benchmark in the capital. The new image represents an evolution in the company’s positioning “from a vision marked by a passion for magazines, where brands, influence and content join events, books and differential actions”.

“Today we present our new identity and new logo that reflects our reality. We want to continue being able to do risky and different things that inspire enthusiasm in our readers and our clients”, he pointed out. Andrés Rodríguez, president of SpainMedia.

In this renewal, the new logo is incorporated claim from the publisher: Brands, Influence & Data, which visualizes the digital commitment of the company responsible for the T brandsapas and Forbes.

In the same way, SpainMedia inaugurates its new corporate headquarters, on the fourth floor of an emblematic building located at number 23 on Calle Almagro in Madrid, in the heart of Madrid, within the axis of influence that makes up Calle Almagro and Paseo de la Castilian.

Founded by the journalist Andrés Rodríguez in March 2007, the publishing group has gained a prestigious and profitable position in the lifestyle publications market, in paper and digital formats.

In these more than 10 years, SpainMedia has edited Esquire, Harper’s Bazaar, Robb Report, Forbes, L’Officiel, Tapas, T Magazine and is a founding partner of El Español. In addition, in 2018 Andrés Rodriguez received the First Amendment Award by the Eisenhower Fellowship Association to the best editor.

Former Credit Suisse managers build their new signature, Welcome AM, on top of the old Degroof Petercam

They have acquired the Wealthprivat Asset Management manager from Andbank. Javier Alonso and Ignacio Laviña are in charge of the project.

Xavier Alonso.

The former managers and bankers of Credit Suisse Spain who have resigned in several waves during July and August they have already launched their new independent private banking project. In the first place, they have acquired from Andbank the manager of the former Degroof Petercam (Wealthprivat Asset Management), as Invertia advanced and this newspaper has now been able to confirm with related sources. On it, they have raised their new brand: Welcome Asset Management.

This follows from its registration in the Mercantile Registry of Madrid. Leading Welcome Asset Management are Javier Alonso and Ignacio Lavina. The first of them was the president and CEO of Credit Suisse Management and, the second, one of the most important bank team leaders in our country and one of the private bankers with the largest client portfolio.

Up to a dozen exits have been suffered by the Swiss bank in its Spanish subsidiary so far this summer. The last one, Victoria Cokewho has been a fixed income manager at the firm for the last ten years.

For high net worth

His departure joins those of Sascha Álvarez-Ossorio, Gregorio Oyaga, Daniel Vaquero, Alfonso Guerra or Alonso and Laviña themselves, all of them managers or bankers of great weight for Credit Suisse Spain given their managerial positions or their important client portfolios of high net worth, a segment where Welcome Asset Management will now compete.

The option of acquiring an empty or semi-empty manager to build the new project on it has always been the priority option. This saves time, the great bureaucratic burden and the costs associated with creating a management company from scratch. They would have several depositary banks, of which Andbank will be one of them.

The price of the transaction has not been disclosed and the firm awaits the latest regulatory approvals to start its new path.

Panic in the dome of Ser after the ‘institutional’ turn of Prisa and the departure of Sol Gallego

The changes are happening in the editor of the radio station and many believe that new movements could take place.

Cadena Ser radio studio in Madrid, in a file image.

something is changing in Rush. The substitution of Soledad Gallego Diaz by Javier Moreno in the direction of The country It would be only the first symptom of a major editorial repositioning, according to sources close to the editor to this newspaper. A line change that could translate into movements in other group media in the coming months.

as already told investedThe return of Xavier Moreno after six years it represented a nod to the institutional powers, to the PSOE and to the most important companies. With the new director The country the greater proximity of the newspaper to these groups of influence took place and its return means the return to these essences, the same ones that it cultivated Juan Luis Cebrian as CEO of the company.

A preview of the editorial line that comes in Prisa and that could be transferred to other media such as Cadena Ser. Daniel Gavela He was hired as general director of the station in February 2018 and Daniel Anido returned as news director in July of that year. One month after Soledad Gallego Diaz was appointed director The country replacing Antonio Cano.

It was the new times of Rush in which they bet on returning to the essence of social democracya clear ideological positioning to rescue the usual Prisa, close to the sociological left in Spain and orphaned after the increasingly business positioning of Juan Luis Cebrian.

end of 2017 Cebrian ceased to be the CEO of Rush and in May of the following year he was dismissed as non-executive president of The countrydefinitively leaving the company after more than four decades.

2018 changes

A moment that seized the new CEO Manuel Mirat supported by Amber (owner of 29% of the group) and the Spanish shareholders embodied in Javier Monzon -who would later be non-executive president- to make deep editorial adjustments and stage them in the positions that most influenced the company’s journalistic product: The country Y Ser chain.

Daniel Gavela left Ser in 2006 to take over as director of Four and after the merger with Mediaset did not return to Rush. He was appointed director of the Ser in 1994 (1994-2001) and, later Director General of Ser-Unión Radio (2001-2006), with direct responsibility in the content area.

His reincorporation was interpreted as a return to the return of the old Rush. In the case of Gavela, he returned a month after Pedro Garcia Guillen was appointed CEO of Prisa Radio. It was the new old days.

The same goes for Daniel Anido. In July 2018 he relieved José Manuel Romero as news directorto which he rejoined after performing different functions in the international area of ​​Prisa Radio, based in Miami.

He was director of Cadena Ser (2005-2011), director of Informative Services (2002-2005), and regional director of Cadena SER stations in the Basque Country (2000-2002). Another old rocker for the Rush who wanted to return to his essence.

new philosophy

However, two years later this philosophy collides with the new message and the new guidelines that come from part of the Board of directors: approach the Ibex and the institutions. And the situation is different after the departure of Galician Sun of The country.Gavela and Nest, who are in an ideological line very close to the former director of the newspaper Rush.

They are close to PSOE more traditional, to felipismo and progressive. They are also closer to the most classic journalism and do not have a good reception with power and institutional circles.

In this sense, at the top of the Ser there is some concern about the changes that could take place in the coming months. A situation that also comes at a time when the Prisa chain is not going through its best moment of audiences either. At the last EGM in April Being Chain He led again with 4,113,000 listeners, despite losing 35,000 compared to the data for November last year.

cope It follows it ever closer with 3,220,000 listeners, a growth of 96,000 faithful and a 3.1% improvement compared to the previous wave. The distances are the smallest that are remembered to less than a million followers. Some figures that do not support the current management team.

Mediapro joins TF1 and creates a new channel to broadcast French football for four years

The agreement contemplates the use of the Telefoot brand by the new channel and the editorial collaboration of the French chain.

Neymar, surrounded by several Olympique de Lyon players in a match with PSG

Mediapro and TF1 have reached an agreement to create Telefoota new television channel that from August will broadcast the Ligue 1 and Ligue 2 for the next four seasons.

Mediapro contributes the competition rights awarded a few months ago and his experience in production and TF1 will provide editorial collaboration, production and the participation of its presenters and sports commentators.

the new channel Telefoot will have a program dedicated entirely to football with the broadcast, live, of nine Ligue matches 1 and eight of Ligue 2, in addition to news, debate or analysis programs and in-depth reports.

With this agreement, the channel incorporates into its programming the Sunday night program (Telefoot). Created in 1977, Telefootis the longest-running football television program and is offered to all fans on Sundays at 11 p.m. on TF1.

Mediapro business

The agreement also includes the broadcast on the new channel of other TF1 sports programs such as the magazine Ligue 1 or Vintage Telefoots as well as a daily edition of Telefoot. The new channel will share the talent of leading journalists such as Grégoire Margotton and Bixente Lizarazu commentating on Ligue 1 matches on Sunday night.

Mediapro has been present in France since 2012. Its professional teams are behind the creation of 15 thematic channels such as OneSoccer (Canada), Golf TV (USA), Porto TV (Portugal), or LaLiga TV or GOL in Spain.

With the signing of this agreement Mediapro returns to the business of broadcasting matches after leaving the residential market in Spain this season and after losing the bid for the rights to the Spanish League at the hands of Telephone.

For some months it was speculated that this setback would result in Mediapro definitively abandoning sports rights management, but the return to business in France and the creation of this new channel with TF1 maintains a line that has made them strong on the map of sports rights in the last decade.

Brussels approves the audiovisual ‘joint venture’ of Telefónica and Atresmedia

With the authorization of the European Union, the new company would begin to operate almost immediately.

Velvet, a series broadcast by Atresmedia and later by Movistar+.

The European Unionthrough your email address Competitionhas sent this Wednesday the authorization to start up the joint venture content production of Telefónica and Atresmedia. The sources consulted by invested indicate that the ruling is favorable and that the definitive placet has been granted for the start-up of Buendía Estudios, the new company resulting from the integration.

Telefónica and Atresmedia signed in September last year the creation of a great audiovisual factory -in which each one has a 50% share- that will unify its content production divisions and that wants to supply content globally to large international platforms such as Netflix, Disney+ or HBO.

once received formal authorization, the company is ready to roll almost at that moment. In fact, this newspaper has learned that there are already many projects waiting to be carried out by the new company and that even The offices of the new company are already set up in the center of Madrid.


As Invertia already told, Telefónica and Atresmedia they chose Ignatius Corralescurrently responsible for Atresmedia Studios. Corrales has extensive experience in production and has been general manager at Vertex 3060, vice president of lavinia and director of TVE.

Since January of last year he has been CEO of Atresmedia Studios and as head of the new company will be in direct contact with both Sergio Osle, President of Telefónica Video and Javier Bardají, CEO of Atresmedia.

The new company will be constituted with the sum of Atresmedia Studios, the film and series factory Atresmedia, and Movistar Originalsthe own production area is series of Telephone. This means that all production efforts will be channeled through the joint venturealthough there could be the possibility of carrying out projects separately if the investee rejects them.

Production for OTT

The union of the two companies will solve practical things such as investment in cinema Spanish that the law obliges audiovisual companies. In this way, the new audiovisual factory will unify the investment that until now was made separately Movistar and Atresmedia in a single 3% for Spanish cinema and a total 5% if we add European cinema.

The objective of the new project is to become a major content producer on a global level. Of course, it will produce contents for Movistar+ and Antena 3although the importance of the agreement lies in the fact that production will be focused on the internationalization of content and collaboration with Netflix, HBO, Amazon, Apple+ and Disney+ for global marketing.

Between the two companies they invest about 200 million euros a year in series. At the launch of Movistar Originals, Telefonica promised to invest 300 million in content. In the case of Atresmedia Studios, it invoiced around 100 million euros with the sale of series to other platforms during 2019.

The objective of the new project is to become a major content producer on a global level. Of course, it will produce contents for Movistar+ and Antena 3although the importance of the agreement lies in the fact that production will be focused on the internationalization of content and collaboration with Netflix, HBO, Amazon, Apple+ and Disney+ for global marketing.

Between the two companies they invest about 200 million euros a year in series. At the launch of Movistar Originals, Telefonica promised to invest 300 million in content. In the case of Atresmedia Studios, it invoiced around 100 million euros with the sale of series to other platforms during 2019.

Rivas and legal insecurity in urban planning

The general director of Asprima warns of the flight of investment from the town due to the popular consultation to paralyze the licenses with the citizen’s guarantee.

Rivas and the danger of legal insecurity in urban planning

Close to the end of the year, the real estate sector is facing a new stage full of challenges, such as the future Housing Law, new trends, such as the build to rent, the importance of public-private collaboration, the access of young people to housing or industrialization. But also to a great opportunity, such as the one represented by the European Funds Next Generationa unique opportunity to provide the construction sector with a more digital, innovative and sustainable production model in order to respond to new social concerns and demands from our customers.

One of the most obvious trends is the city model that we want to develop, a trend that has accelerated during the pandemic: What cities do we want to live in? How do we get around in them? Are our cities really sustainable?

In the sector we are fully aware of the importance of this new city model demanded by society, which is undoubtedly linked to the fight against climate change. From the Association of Real Estate Developers of Madrid (ASPRIMA) we know our responsibility and we know that the impact of our activity goes far beyond our buildings. That is why for a few years we have been firmly committed to sustainability and we are committed to an increasingly sustainable and efficient approach not only in our projects, but also in the entire construction process, as our clients demand.

Another key aspect with which we are involved is the city ​​planning and for this reason, we collaborate with city councils, always with the premise of respect and dialogue, because together we improve and build cities.

We must work with the public powers, and we expect from them, regardless of their political color, a correct and fluid relationship, which avoids bottlenecks that end up harming citizens.

This mutual good will is very important in this period of recovery of activity after the pandemic, in which the real estate development is being an engine of job creation. 80% of Madrid residents believe that the development and construction of housing will directly influence the economic recovery, according to the recent study Perception and assessment of the promoter sector and housing in the Community of Madridproduced by GAD3 for Asprima.

We are particularly concerned about what is happening in Rivas, one of the most important cities in the Community of Madrid.

These are difficult times in which we must row together towards the same direction: recovery. That’s why we find especially worrying what is happening in Rivas, one of the most important cities in the Community of Madrid, located to the east of the capital and with almost 100,000 inhabitants. There, the City Council decided, at the end of last July, stop licensing in the SUS PP sector of the Cristo de Rivas neighborhood for a period of one year, extendable to another.

Surprisingly, the suspension also affects the licenses already in process, with the consequences for the immediate generation of employment in addition to the problems caused to the people who have already reserved their homes, based on the supposed lack of sustainability of the city and the need to discuss the urban model after the pandemic.

Likewise, the City Council itself has launched a popular consultation, without any legal basisso that all the inhabitants of the city are the ones who endorse the drastic stoppage of licenses.

What is at stake affects the rights of citizens and creates a dangerous precedent in an area where legal certainty is essential.

The consequences of this decision, which generates a great legal insecurity are the flight of investment by developers in the town and a slowdown and even stoppage of economic activity and urban development. It also implies a reduction of public resources of the localityso it will be more difficult to carry out proactive management as they have less economic income.

On the other hand, it can cause the destruction of employment in the area and the worsening of the quality of life of the neighbors. Also, when the offer is paralyzed, the price of the real estate will increase and the problem of access to housing for young people, who do not have the initial savings necessary to buy a flat, will be accentuated.

We would like to emphasize that our sector is a source of job creation and is always willing to collaborate with public administrations.

Beyond what ends up happening in Rivas, from ASPRIMA we want, once again, to highlight the commitment of the Madrid developers with the quality of construction, sustainable and efficient urban planning and dialogue with the Administrations.

We are part of the solution, not the problem. And it is important that public powers and society are clear about it, so that what is happening in Rivas-Vaciamadrid is the exception, not the norm.

*** Daniel Cuervo is CEO of Asprima.